Answers to the Court’s Questions about Kars4Kids

The ruling in Puterbaugh v. Kars4Kids raised questions about how Kars4Kids works and where donations go. Here are the answers, including the facts the ruling left out.

Five girls wearing matching white Kars4Kids T-shirts smile for the camera, holding ice cream, drinks, and snacks in front of a camp building.

Summer at camp, supported by Kars4Kids donations.

01

Does Kars4Kids support children in California?

Yes, hundreds of them.

The facts

Donations to Kars4Kids support California children, as well as children across the US, through programs run by our sister charity Oorah, including mentorship, tuition assistance, after-school programs, and summer camp. Our small-grant program has also funded numerous California charities over the years. The backpack giveaway is one small, separate program.

What the ruling got wrongThe court incorrectly cited a giveaway of about 1,000 backpacks as Kars4Kids' only California activity.

02

How much goes to advertising and administration?

Our expense ratios reflect an efficient operation.

The facts

Advertising sustains the donation program and gets people to donate a vehicle rather than junk it. Our in-house team keeps those costs as low as possible. At 6% administrative overhead, Kars4Kids runs leaner than the vast majority of charities of comparable size.

What the ruling got wrongThe court cited 30% of spending on “in-house advertising” and 6% on administration.

03

Does the ad need to say Kars4Kids is a Jewish organization?

No. The website makes that immediately clear.

The facts

A short broadcast ad exists simply to bring an organization to the viewer’s attention. Our ad is built to be catchy and memorable. It does not purport to give any information about the charity’s mission and programs. The ad is not designed to replace the website it directs viewers to, where they can become fully informed before donating. The same information is available by phone.

What the ruling got wrongThe court noted that the ad doesn't use the word "Jewish" and observed that a donor would have to visit the website for substantive information about the mission, as if that were problematic.

04

Do donations reach children, including children in need?

Yes. Children are the primary beneficiaries of Kars4Kids donations.

The facts

The court heard limited testimony on this question. Here are the facts:

~2,200

Students

Through its sister charity Oorah, Kars4Kids provides significant financial assistance to about 2,200 preschool, elementary, and high school students ages 5 to 17, attending more than 250 schools across the U.S. and Canada.

3,500+

Registered participants

Oorah runs free extracurricular programming for children ages 8 to 15 in more than 80 locations across 20 states, with over 3,500 registered participants.

Hundreds

Campers each summer

Hundreds of boys and girls ages 8 to 17 attend Oorah's sleepaway camp, TheZone, each summer.

Hundreds

Mentored one-on-one

Hundreds more children ages 10 to 17 receive free one-on-one mentorship and tutoring.

Poverty relief isn't Kars4Kids' mission, but many children in these programs come from lower-income homes or face challenging family circumstances. The ad itself implies no claims at all about the kids being helped.

What the ruling got wrongThe court wrongly concluded that children, especially needy children, aren't the recipients of donations, and pointed to gap-year trips to Israel and real estate holdings as contradictions to the ad’s supposed ‘needy child’ persona.

05

Why do you also help adults if you advertise as a kids charity?

Children are the primary beneficiaries, and the work doesn't stop at the child.

The facts

Oorah's programs are built to follow a child from early childhood into young adulthood, and they engage parents and families along the way. That's how youth charities create lasting impact. The kids in the ad are clearly cast actors playing a band, not intended to look like specific program recipients.

What the ruling got wrongThe court claimed the name, the child actors, and the jingle all reinforce the belief that donations are used exclusively for children.

06

Why did Oorah buy a building in Israel?

It's a home base for American students in gap-year programs between high school and college.

The facts

Some of the students in Oorah’s youth programs choose to take a gap year earning credits in accredited institutions in Israel before returning to continue their college education. Oorah has a program that provides support to those students while they are abroad.

What the ruling got wrongThe court cited a building purchased in Israel, with no further context.

07

Why does Oorah hold $199 million in set-aside assets?

Most of it is facilities used for Oorah's programs.

The facts

Oorah also maintains an endowment so it can maintain its multiyear commitments to the children in its programs. Only a minority of each year's funds go into it. Our priority is to sustainably maximize our impact on the children and families we serve.

08

Are Oorah's programs really about children?

Yes. Work with children is the heart of Oorah's mission.

The facts

Gap-year, matchmaking, and mentorship programs are a small slice of what donations support, and they grow out of relationships that begin in childhood. The bigger story is the hundreds of thousands of children Kars4Kids donations have helped.

What the ruling got wrongThe court ignored most of Oorah and Kars4Kids’ charity work, and only highlighted matchmaking for young adults and gap-year trips for 17- and 18-year-olds.